How to create a pre-launch waitlist campaign with Prefinery?

With Prefinery, you can create an amazing pre-launch waitlist campaign. Here's how you can get started with running your own: 


Create a new project. During the project setup wizard, in the second step you will be asked what kind of campaign you will be running with this project - make sure to select Pre-launch Campaign


Proceed to customize your project to make sure it runs the way you need it to by clicking on Setup in your dashboard header.

If you are also importing an initial email list into your project make sure that you've setup the proper triggers for users with the imported status on your email message so it's delivered to them. Alternatively, if you already have a list of users who have requested early access, you can import them directly into the waitlist.


To start collecting signups and referrals using your form, you will now need to install Prefinery on your website or application


When a user submits the signup form, they see the Referral Page which displays their unique referral link (e.g. that they can use to earn referrals when they share it with others who then signs up through it. 

The link contains a referral code (e.g. aBc23) which is a 5-character randomly generated alphanumeric string. You can personalize this code by enabling the Vanity Referral Codes feature


With the sharing buttons, they share their link with friends on social networks, over email, and over messaging apps such as WhatsApp and Messenger. When a friend clicks the shared link, Prefinery records a "share," and the friend lands on your signup form. 

You can disable/enable sharing options through Referral Page > Settings


If the friend subsequently submits the Signup Form, Prefinery records a "referral" and gives this referral credit to the owner of the referral link.

A user's profile will show a list of Referrals they have made. 

The referred user's profile will show who has referred them (who's referral link they signed up through). 


As users earn referrals, they climb up the waiting list according to the configured waitlist algorithm


After having collected users on your waitlist, at some point you will start inviting applicants to your product's beta. invited users are taken off the waitlist. 

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